How subscription teams use Omeda for magazine subscription management

Subscriptions provide mission-critical revenue for magazine teams. But managing each part of the subscription lifecycle manually creates unnecessary work for publishers and complicates the subscriber experience.

Omeda automates the entire subscription lifecycle so your customers get the issues they want like clockwork — and you can spend more time creating content.

Collect payments, integrate subscriber data and send newsletters all from one database. Combine your subscriptions with our data management and marketing automation tools to activate your subscribers and drive long-term growth.

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Trusted by professional media, publishing and content leaders

Subscription and circulation teams simplify magazine management with Omeda

  • Save time and make payments easier
  • Provide more efficient subscriber experiences
  • Prevent involuntary churn and protect revenue

  • "The people behind the Omeda platform help to make this software so great. From the discovery and implementation stage, to strategy and day-to-day - the team is ready, willing and trained to provide thought leadership, guidance and perspective - while also ready to roll up their sleeves and help you get to work. The company operates with a "we win, when YOU win" attitude and that is demonstrated every day."

    — Brandi G. , VP of Audience Data and Marketing

  • "I like that Omeda has a lot of tools in one package and is always striving to produce the best product. The Omeda team is like an extension of your own team and works collaboratively with you to achieve your goals."

    — Matt D., Assistant Director of Audience Development

  • "Overall, we've been able to at least double the number of subscribers we acquire from our websites and increase advertising revenue via their customer data platform tools, and along the way we're building a robust stack of audience behavior and business intelligence data that we use to improve the performance of our email and other audience promotions."

    — Rick E., Director of Audience Management

Top 3 reasons subscription and circulation teams should choose Omeda as their magazine subscription management software

Automate your magazine subscription lifecycle and generate more revenue with Omeda.

Save time and make payments easier

Subscriptions provide a predictable flow of revenue to publishers. But that’s only the case if your customers are able to submit payments in a convenient way. Easily stay on top of each payment with our self-service portals and payment failure reminders.

  • Collect payments more quickly and improve customer experience via a self-service payment portal.
  • Reduce time spent resolving payment issues by using Omeda’s experienced customer service team.

Provide more efficient subscriber experiences

Omeda has a long history of managing audited, controlled and paid title subscriptions. Our capabilities range from print and digital magazines to newsletters, website access, single-copy sales, site licenses and more.

So no matter how your media business grows, your billing structure can scale alongside it.

  • Deliver issues like clockwork with print and digital fulfillment services.
  • Generate and customize invoices for gift, group, and trial series. We accommodate multiple schedules and price points at once so you can have the most flexibility over your pricing.
  • Identify growth opportunities with in-depth reports including in-depth renewal percentage, expire and auto-renewal analysis, paid audit reporting, and a full financial reporting package.

Prevent involuntary churn and protect revenue

Are you missing opportunities to generate revenue from your work? Are you losing subscribers for good when their cards expire or they change their email?

Our automated auto-renewal suite and content monetization tools empower teams to earn more revenue from each subscriber without impacting productivity.

  • Recover payments with our automated auto-renewal suite, including credit card updater syncs, advance notification emails, and optional multiple retry attempts on failed charges.
  • Increase the ROI of your digital content with website gating, payment packages and digital subscriptions.
  • Use our query tool to segment subscribers based on common traits. Then target them with personalized campaigns or cross-promotions via our built-in email and marketing automation tools.

Ready to maximize revenue and growth with Omeda’s magazine subscription management solution?

  • Save time and make payments easier
  • Provide more efficient subscriber experiences
  • Prevent involuntary churn and protect revenue

Want to See Omeda in Action?

Get a customized demonstration of how Omeda can help your business.

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