…combined with 40 years of industry experience, Omeda has established itself as a premium software and technology provider. By simplifying the MarTech stack, Omeda clients benefit from a combined CDP…

…and manages that data via automated workflows. Omeda’s CDP collects first-party audience data from every marketing touchpoint — from emails and events to print, ads, website tracking and more —…

…our deliverability team. Top Resources for First-Party Data How to build and enhance your customer profiles: To stay on top of your customers’ needs, you need to collect, unify and…

…acquire, unify, manage, and activate your data. Omeda provides a real-time, single view of your audience through 24/7 data storage, data management, data matching, and data activation. Offering everything from…

…sync between your customer database (whether it’s a CRM, CDP, etc.l) to smooth this process. Better yet: use a tool that combines these two tasks: Since Omeda combines a CDP…

…can guide your more committed users toward conversions without turning away new visitors. That’s possible on Omeda: Since our content gating solution connects to your audience database, you can target…

…journeys (with examples) All of that sounds great, but how can you put this in practice to inform your customer journey mapping? Next, we’ll show you how to use email…

…we can build out a well-rounded wellness community. That’s where I see the future of Elephants and Tea and our parent company, the Steven G. AYA Cancer Research Fund, headed….

…data and use it to create better subscriber experiences with less effort? Discover how Omeda’s integrated Audience Data Platform helps teams like yours use their subscriber data to strengthen their…

…An advantage they have is their built-in audiences that are comprised of first-party data. Even if the third-party data becomes more regulated, first-party data is still the most ideal for…

…compare them against your list’s main referral sources. Also compare them against industry standards using benchmark calculators and email engagement research. This can help you identify and reprioritize tactics that…

…is important and valuable, that’s not a secret. However, too many companies are still using their data in inefficient and potentially harmful ways. As much as data can help your…

…acquire, unify, manage, and activate your data. Omeda provides a real-time, single view of your audience through 24/7 data storage, data management, data matching, and data activation. Offering everything from…

…print, email and web-based audience solutions. Omeda remains family-owned and relationship-focused, committed to helping the media and publishing industry succeed. Aaron Oberman can be reached for comment at aoberman@omeda.com; 847-564-8900….

…progressive profiling, etc. We combine this data with market and sector research to inform our marketing activities, rather than committing random acts of marketing. Data collection mechanisms all provide transparent…