…lower data protection standard for U.S. data subjects than the EU’s General Data Protection Regulation (GDPR) by lacking: Supervision by an impartial entity Judicial compensation for data subjects Necessity-based data…

…Double down on your first-party data First-party data — data sourced directly from your audience — is the foundation of an audience-first content strategy. The more first-party data you have,…

…the nitty-gritty. See how to use Omeda and CredSpark to engage your audience and grow your first-party data below: 5 ways to use the CredSpark and Omeda integration Grow and…

…by an untimely software bug, siloed data, or simply not knowing how one of the tools works. For instance, Omeda combines a CDP with native email, marketing automation and subscription…

…practices and documentation satisfy GDPR requirements for data controllers. What is Omeda doing? For Omeda clients, GDPR compliance impacts both how data is collected by the client (the data controller)…

…touchpoint, then cleans, standardizes and manages that data via automated workflows. Omeda’s CDP collects first-party audience data from every marketing touchpoint — from emails and events to print, ads, website…

…effectiveness, they are just the tip of the iceberg around what we can include in our campaign reporting. This is why we continue to develop our audience and first-party data…

…projected to rise once again following the March bank crisis. For best results, look to combine traditional ad opportunities with digital, paid, sponsorships, programmatic, etc. 2. Generate more first-party data…

Partnership and investment will drive Omeda’s ability to help clients grow their first-party data Chicago, August 2, 2022 – Omeda, the industry’s premier first-party data platform, today announced a strategic…

…expect companies to tailor experiences to their needs. Anyone can put a merge variable into an email. But today’s winners are using their audience data to help people nurture their…

…teams to stick with unsuccessful campaigns. Worse deliverability: Click bots can add thousands of real email addresses to a company’s email list in seconds, which can harm the company’s standing…

…engagement; time on site; or a combination of the momentum, depth and frequency of engagement. Since Omeda’s database is connected to a CDP, these queries account for someone’s engagement across…

…use it to create better subscriber experiences with less effort? Discover how Omeda’s integrated Audience Data Platform helps teams like yours use their subscriber data to strengthen their media businesses….

…Omeda + CredSpark integration helps media organizations spark a cycle of engagement to grow first-party data. Check out these helpful resources: ✅ Knowledge Base: CredSpark – Omeda Integration ✅ Omeda…

…most accurate insights into email marketing performance. For more information about how to navigate through Apple’s Mail Privacy Protection, contact your Omeda Customer Success Manager or reach out to sales@omeda.com….