Search Results for: deliverability https:/www.omeda.com/blog/prioritize-first-party-data-collection-how-a-cdp-can-help
Blog | January 30, 2024
8 tips to write subject lines that get opened (+ examples)
…everyone in your audience gets content that’s fully personalized to their individual browsing and purchase history. (Note: On Omeda, you can pull in data from your CDP to create highly…
Blog | February 10, 2016
Omeda acquires Sunbelt Fulfillment
…are already being positively implemented for not only our existing clients, but also our new family of clients from Sunbelt.” Aaron Oberman can be reached for comment at aoberman@omeda.com; 847-564-8900….
Blog | August 4, 2023
The ultimate guide to subscriber onboarding
…your audience By now, you’ve probably noticed a trend: Make decisions in accordance with your audience’s preferences. But that’s easier said than done if you haven’t been collecting first-party data…
Blog | August 27, 2018
How To Use Progressive Profiling
…of the Omeda portal. You’ll first want to create your content group, or the set of demographic questions you want included in each profile. You can create this in Dragon…
Blog | July 23, 2024
Why The Guardian employs a frequency-based audience strategy
…forming intentionality?’” How do you think about aligning around a North Star goal? Can you share how you think about aligning around a North Star goal and then why engagement…
Blog | October 11, 2022
Click Bots: The Good, the Bad and the Ugly Truth On a Growing Problem for B2B Marketers
…at Omeda, an industry leader in managing and monetizing first-party audience data. Their integrated, customer-centric marketing platform incorporates Email, CDP, Subscription Management and Marketing Automation channels into a single customer…
Blog | June 18, 2024
How to prepare and launch your SMS marketing strategy
…can I receive via SMS that I can’t get from your email list or other channels? How can I subscribe and unsubscribe from your list? How frequently will I receive…
Blog | November 1, 2018
Google Ads Parallel Tracking and the Benefit of Short Page Load Times
…it? Being aware of slow page loads is helpful, but correcting the problem is what’s important. There are many sites that can help to eliminate lengthy load time problems. PageSpeed…
Blog | September 1, 2021
How Will Apple’s Mail Privacy Protection Affect Email Marketing? We Tested it So You Don’t Have To
…strategy to changing privacy standards and regulations. For more information about email marketing and how Omeda can help, contact us at sales@omeda.com to learn more about our CODiE Award-winning solution!…
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Success Story: How Gardner Actions First-Party Data for Cross-Branded Promotions
Blog | March 13, 2020
Continuity of Service
…we’ve prepared an update on how Omeda will continue to operate over the next few weeks. The Omeda executive team has been meeting daily to discuss COVID-19 (Coronavirus) and its implications on our business operations, team members, and service…
Blog | March 26, 2019
Yahoo Is Purging Abandoned Accounts
…need for your reengagement campaigns. Please reach out to the Email Success or Client Success teams for ideas and assistance at emailsuccess@omeda.com or clientsuccess@omeda.com. Photo by Max Chen on Unsplash…
Blog | June 18, 2019
Everyone Is a Publisher
…that decide to become their own publishers. Two areas where they can be extremely beneficial are in: Custom Content Digital Promotions Custom Content Custom content is where media companies help…
Blog | January 19, 2024
The top 5 reasons why your audience subscribes
…pulled in by your promotional offer. Account for these psychological differences when creating your promotional strategy. Sounds good in theory, but how can you put this in practice? The American…
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