Your selection: Best Marketing Automation Program

Does your team have an Odyssey campaign that drives outcomes that matter? Audience growth, re-engagement, nurturing subscribers with targeted content or creative multi-channel strategies? Share your story! Show us how automation streamlined workflows and personalized engagement at scale delivered tangible results like increased conversions, customer retention, and overall marketing efficiency.

Your selection: Best Paid Subscription Campaign

Paid subscription campaigns drive conversions — and revenue. We want to showcase your most successful subscription retention, acquisition, trial offer, or holiday campaign. Be sure to highlight your overall strategy, creativity, and measurable impact to sign up rates, checkout metrics, and subscriber retention & win-backs.

Your selection: Best Use of First-Party Audience Data

How is your team leveraging first-party audience data to maximize outcomes? Launching a new newsletter, tailoring editorial content, optimizing segmentation and targeted advertising programs, or uncovering new segmentation strategies — we want to hear about your approach and about the game-changing results you’re seeing by using the data.

Your selection: Best Newcomer

Has your team quickly embraced the power of the Omeda platform to transform your business? We want to know about the early outcomes you’ve experienced that weren’t possible before you started using Omeda. What have you done to streamline operations, enhance audience engagement, drive revenue, or expand your product offerings?

*This award is for clients who started using Omeda after May 31, 2023.

Your selection: Best Big Idea

Not seeing a category that fits your award-worthy ideas over the past year? Then this is your category. Did you or your team come up with a creative way to report data, save money, create efficiencies, or some other big idea? If your idea drove an exciting business outcome, we want to hear about it.