Sosland Publishing achieved a 59% auto-renewal rate with Omeda
Nobody gets into publishing to spend hours stuck in a spreadsheet. But Sosland Publishing found themselves in this spot: They were managing three of their paid newsletters through Excel spreadsheets, in addition to taking payments manually.
Besides creating busywork, this kept them from getting the insights and revenue they needed to reach the next level. But with Omeda’s marketing automation tool, they’ve been able to simplify their email and subscription workflows without sacrificing a personal connection with their audience.
In this case study, learn how Sosland used Omeda to:
✅ streamline and simplify their paid newsletter strategy
✅ create an automated, omni-channel subscription renewal campaign
✅ drive a 59% auto-renewal rate
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