Omeda for Media Brand Teams
Accelerate audience relationships and value
Every B2B brand, industry influencer, startup content creator, and traditional media brand competes for your audience’s attention and your customer’s budget. Maximize your audience relationships by delivering value and building trust, or risk losing them and their direct and indirect revenue.
State of media and audience today
70%
of media companies prioritize audience size and database growth.
25%
of respondents aren't tracking engagement, resulting in lost opportunities to deliver audience value.
Grow and manage your engaged subscribers
Understand and adapt to your audience’s changing needs to grow your business. Aggregate your siloed subscription data into a single platform to clearly understand who they are and what they want to develop relevant activations that maximize their value.
Deepen subscriber relationships
Fulfilling digital lead-gen requirements comes at the expense of your subscriber relationships. Rebuild trust with your subscribers and deepen relationships using your first-party data, observed behaviors, and engagement activity to deliver personalized audience-first experiences.
Cross-sell products, brands, and event passes
Turn your audience and data investment into lifetime value to meet your brand goals. Create highly targeted cross-promotional campaigns using first-party data and Omeda’s workflow automation tools to drive conversions for new product launches, events, and educational workshops.
The Omeda team goes above and beyond to understand our needs and challenges, offering personalized assistance that feels more like a partnership than a transaction. Thanks to Omeda, we’ve streamlined our data management processes and optimized our audience targeting. I strongly recommend Omeda to anyone looking for a trusted partner in maximizing the potential of their audience data.”
Audience engagement is hard. Learn how media trailblazers are making an impact and maximizing the value of their audience.
